NBA’s Jonathan Isaac Counters Woke Athletic Brand Nike with Christian Alternative Athletic Brand UNITUS 

Jonathan Isaac, a member of the NBA’s Orlando Magic, is known for taking unpopular stances in the face of corporate wokeism. In a July 2020 game against the New Jersey Nets, the outspoken Christian remained the only player standing during the National Anthem. As Isaac stood silent, the entire roster of both teams, team training staff, and referees all knelt to honor the Social Marxist cause of Black Lives Matter. Participants in the kneel-off donned matching Black Lives Matter t-shirts, with numerous players holding up their fists to signify the racially charged Black Power movement.

Following his stand, Isaac pushed back against critics who questioned whether he believed that black lives matter.

“I don’t think that kneeling or putting on a t-shirt for me personally is the answer. I feel like Black lives are supported through the gospel; all lives are supported through the gospel. And we all have things that we do wrong, and sometimes it gets to a place of pointing fingers about who’s wrong is worse…

We all fall short of God’s glory, and at the end of the day, whoever will humble themselves and seek God and repent their sins, then we can see it in a different light. See our mistakes, and see people’s mistakes in a different light. See people’s evil in a different light. And that it would help bring us closer together and get past anything that’s on the surface that doesn’t really deal with the hearts of men and women.”

Athletic brand Nike, the official provider of licensed NBA apparel, has been woke-centric for a number of years, partnering with the likes of former NFL quarterback Colin Kaepernick to promote Black Lives Matter. The latest move in Nike’s Bud Lightesque corporate suicide was the recent decision to partner with biological male and “Trans-influencer” Dylan Mulvaney, who was recently signed as a sports bra model.

In a move that will give Christians an alternative to handing over their dollars to athletic wear corporations that promote anti-Christian values and sexual perversion, Jonathan Isaac has introduced his new brand of athletic wear, UNITUS, a brand that promotes the corporate values of “Faith, Family, and Freedom.”

Corporate Wokeism has served as a means of societal division for many years, and UNITUS is an aptly named answer to that division. Isaac founded the brand because he recognized that athletic brands like Nike do not respect or even acknowledge the values of many Americans who hold to Christian values. Unapologetic about his faith in Christ, Isaac aims to make faith a central guiding factor in how he conducts business.

“I do see this as something that is bigger than me ….and so, for that, I have to give glory and honor to Jesus Christ. True greatness is the embodiment and the striving toward the values that we want to see celebrated in our marketplace and culture. It’s one thing to say we stand for these values … It’s one thing to shout ‘faith, freedom, and family’ from the rooftops … but if we’re not walking the walk, and talking the talk, then what does it really mean?”

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16 thoughts on “NBA’s Jonathan Isaac Counters Woke Athletic Brand Nike with Christian Alternative Athletic Brand UNITUS 

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  2. Thank God for fearless men and women who are unafraid to publicly proclaim Christ in this increasingly evil world.

        1. A place for very mature adults who blame a literal devil for things they don’t agree with and struggle to put together a simple sentence.

          1. What are you, like 13? Your childish impersonation of commenters here only makes you look more pathetic every time you do it. Repent.

  3. SMH (fka tekon, others) – August 1, 2023
    “If I had married a trouble-making, pain-in-the-posterior, wicked-hearted woman with a mouth like yours, I might’ve just lost it one day and smashed her face in…I could’ve killed you with one punch…I’m showing you some of what those ramifications and consequences could be…As I said to you before, you’re like a poodle nipping at the heels of a pitbull”

    ———-

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    1. M, apparently you have no idea how abusive you are yourself.

      Everything you have done to me here at this website has been abusive.

      You are always the initiator. You are always the aggressor. You are always the abuser.

      Those who go back and read the posts will see that you doctored that quote you posted here in the comment to which I’m now responding, pasted several quotes from different comments together, as if they were from the same comment, took them out of sequence (days out of sequence, I might add), and took them out of context.. Being the wicked-hearted, deceitful, reprobate you are, as everybody here knows you to be, it is no surprise that you would yet again lie and falsely accuse.

      I’ve known some evil women in my time, and you, M, are are among the worst of them …

      Always the extreme irony with you M.

      Doctoring up that fake quote is abusive!

      You truly are a reprobate …

    2. Everybody reading the posts here, who is aware of your abusive behavior, M, completely understands why and how someone could easily lose their cool with a person like you …

      And everybody here knows you do it on purpose. You will push and provoke and mess with someone until you push them over the edge and past the limit, because that is EXACTLY YOUR INTENT

    3. The adults here, M, who have raised children, nieces, nephews, etc., know exactly what you’re doing here. We’re all too familiar with it, especially when dealing with spoiled brats.

      You are purposefully trying to push, provoke, and mess with me until I lose my cool … you are intentionally trying to push me past my limit …

      And again, I am responding for the benefit of young men and women who may read these posts …

    4. I’m sure you will read into what I say, yet again, whatever you want to read rather than what was written, but M what I’m telling you is the truth.

      If you keep messing with people, one of these days you might discover that there are people in this world who you actually can push over the edge. You keep trying to push people past their limits, and you might accidentally find out, when it comes to some people, you actually can do so …

      That’s not a threat. It’s reality. It’s caution.

    5. And of course, you completely omit the fact that I did not marry such a woman, and did not marry at all. Even then I did not want to put myself in situations where I might be pushed to the edge.

      I don’t know how that makes me a bad guy, but whatever …

      Did I have a temper? Yes. Was I aggressive? Yes. Was I a sinner? Yes

      So are you, M. You’re aggressive. You’re a sinner. Your extreme stubbornness and arrogance indicates you probably have a temper. And when it comes to being abusive, you are 1000x more abusive than I ever was, even at my worst.

    6. M the Troll

      aka Jethro Roys Jr. – Double Naught “Journalist”

      Couldn’t post an actual accurate and honest quote or account of events to save her life …

      But by golly, she has perfect grammar …

    7. It’s no wonder you rejected Jesus and disregard scripture, M. By the time you’re done “interpreting” and reading what you want to read rather than what it says, it’s probably something like …

      “For God so …. hated … the world … that He … gave not … His son … so that … all would be condemned”

      Reprobate …

    8. I have no doubt someone with your “skills”, M, could take one sentence here, another there, half a sentence here, word or two there, jumping all over the place between books and chapters, scraping what you want out of the red text of God’s word, everything out of sequence, out of context, ignoring the points being made, doctor up some quotes, and you could make Jesus Himself appear to be the worst person ever to walk the face of the planet …

      It truly is stupid, M

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