Canadian Billboard Campaign: Stop Having Children

A series of billboards have cropped up across large metro cities in Canada encouraging families to stop having children in an effort to promote population control and consequently minimize climate change.

The campaign, put on by World Population Balance (WPB) , is designed to disseminate long-discredited propaganda that says the world is overpopulated. Taking their ideological cues from China’s murderous one-child policy, the group wants every family to only have one child and drastically lower birth rates, lest the world be consumed in a fiery apocalyptic terror.


The group’s vision is “a world where no one suffers in dire poverty and misery for lack of enough food, water, and other basic needs.” and where “all species thrive and where lower consumption and population are in balance with Earth’s finite resources.” They routinely post inspiring stories of brave men and women who have chosen not to have any children, emphasizing how much financial freedom and less stress they have.

What some have found particularly galling is that one of the ads, along with “congestion begins at conception” and “conservation begins at conception” is the claim that “The most loving gift you can give your first child is not to have another.”

Not a loving home, or loving parents, or affection and security – but rather a tubal ligation from mom or a vasectomy from dad- that is more loving than all those things. That’s a strange assertion from the group that wants to eliminate the notions of “brothers” and “sisters.”

All this is notwithstanding the fact that this group is spreading basic misinformation about population trends. In June, the BBC ran an article about the “jaw-dropping global crash in children being born” noting that countries aren’t reproducing at rates enough to sustain them, and by the year 2100, if current trends continue or escalate, many countries will see their population halved, with whatever population is left being primarily comprised of senior citizens. They note:

Japan’s population is projected to fall from a peak of 128 million in 2017 to less than 53 million by the end of the century.

Italy is expected to see an equally dramatic population crash from 61 million to 28 million over the same timeframe.

They are two of 23 countries – which also include Spain, Portugal, Thailand and South Korea – expected to see their population more than halved.

While WPB is seeking to stop people from having babies, virtually no one agrees. Currently, there are dozens of countries trying to increase their population, either by immigration, such as Canada, or by employing “enhanced maternity and paternity leave, free childcare, financial incentives, and extra employment rights” in order to encourage greater fertility, often to dismal results. Sweden, in a herculean effort to raise its birth rates through vast social benefits and programs, only raised it from an average of 1.7 children to 1.9, an amount quite shy of the 2.1 children per family needed to sustain their country.

The group says it plans to expand its billboard campaign to other cities in the very near future.

3 thoughts on “Canadian Billboard Campaign: Stop Having Children

  1. Based on the ethnicity of the child on the poster at that bus stop, Margaret Sanger would be proud of WPB trying to convince people not to have more than one child. Frankly, I’m surprised that they don’t just encourage people to have none.

    You have to realize part of this propaganda campaign from the left is also to have ethnic population replacement in America from Third World countries who reproduce in much greater numbers whether they can afford the kids or not.

Leave a Reply

Your email address will not be published. Required fields are marked *